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From Tales to Tactics: Leveraging Narrative Analysis to Decode the U.S. Recession’s Impact on Consumers, Companies, and Policymakers

When the U.S. economy trembles, raw numbers can feel like cryptic prophecy. Narrative analysis, however, translates those figures into living stories that guide consumers, firms, and policymakers toward informed decisions. By framing economic signals as plotlines - identifying protagonists, antagonists, and turning points - stakeholders can anticipate behaviors, mitigate